According to Toyota the "v" stands for "versatility". The Prius v was unveiled at the January 2011 North American International Auto Show alongside the Prius c Concept, and it is the first Prius variant to be spun off from the Prius platform. in October 2011, and released in Europe in June 2012. The Toyota Prius v (for versatile ), also named Prius α (pronounced as Alpha) in Japan, and Prius+ in Europe and Singapore, is a full hybrid gasoline-electric compact MPV produced by Toyota Motor Corporation introduced in Japan in May 2011, in the U.S.
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